Our Story

Established in 2006, current owners Nicola and Magnus took the reins in August 2014 to challenge their ability to achieve a dream of owning a successful business. Nicola started working for the business at the age of 14 before leaving to study for a degree in Business Management. It was not until she met Magnus – now her husband - that they strived to make Shetlands capital more vibrant, alive and fun.

The Shetland Fudge Company has now developed into a premium bespoke chocolate company with all their fudge, truffles, tablet, Puffin Poo, preserves and` gourmet Mallow being made entirely by hand. Focussing on using the finest ingredients, local produce wherever possible, and create by hand their own additive-free recipes. 

From having 3 employees and one ‘peerie’ kitchen when they stared this venture, they now have a new large premises within Lerwick town centre and employ numerous staff members. The continual enthusiasm from the owners has led to new and exciting services, including chocolate workshops, educational trips, Birthday parties and a gourmet street-food takeaway, as well as a huge selection of local and national organic foods.

The core focus of the business is the pride and passion that goes into everything we do, from training staff and displaying creations, to making irresistible goodies.

So, as we say up here, "Draa du in, du's welcome..."


We put pride and passion into everything we do, from training our staff and displaying our creations, to making our irresistible goodies. We believe that compromise is not an option, both when choosing our ingredients, from local sources wherever possible, taking care with our packaging-we pledge to recycle wherever possible-to making sure web orders are dealt with promptly and efficiently-Shetland weather not withstanding!